Evidence and references

Every quantified claim, mapped to source.

See each claim, source type, confidence level, and update history in one place.

Claim-to-source map

Often 1-3 weeks before broad-market posting channels

Internal lag model: event-to-signal, signal-to-career-page posting, and posting-to-broad-market channel lag.

Source type: Internal method + primary external context · Confidence: Medium

81% reached first interview inside 30 days (pilot snapshot)

Pilot cohort metric for executives who completed onboarding and launched at least one tracked outreach in Jan-May 2026.

Source type: Internal pilot dataset · Confidence: Medium

27 pilot executives in Jan-May 2026 denominator

Cohort denominator used for published pilot snapshot.

Source type: Internal pilot dataset · Confidence: High

9 days median time to first qualified outreach from setup

Median lag metric in same pilot cohort window.

Source type: Internal pilot dataset · Confidence: Medium

What this evidence means

How the research shapes Starting Monday

Core thesis: coaching and transition outcomes improve when leaders have better signals, preparation, and between-session structure.

What we knowWhat it means for Starting MondayBest source
Coaching works best when the mechanism is clear and the context is right.The product should support a visible between-session operating layer, not just another conversation tool.Ely et al. (2010)
Concrete plans improve follow-through more than vague intent.Prep briefs and accountability loops should convert intention into a specific next action.Gollwitzer (1999)
Onboarding and transition outcomes improve when structure reduces ambiguity.Starting Monday should make early role transitions, executive searches, and first 90 days easier to navigate.Bauer et al. (2007)
Weak signals can appear before formal market visibility.Signal tracking is the product’s edge: it helps users act before the search is obvious to everyone else.Ansoff (1975)
Coaching effectiveness is affected by multiple factors, not just effort inside the session.Coaches need shared visibility into client progress between sessions so time can shift from status updates to strategy.Bozer and Jones (2018)

Source tiers

Tier 1 (highest confidence)

Primary and regulatory sources, first-party disclosures, and direct platform measurements with explicit definitions.

Tier 2 (supporting context)

Independent benchmark reports and process studies that provide market context but do not directly prove product outcomes.

Tier 3 (directional only)

Vendor-authored case studies and opinion content. Useful for framing, not for core performance proof.

Method notes

  • - Internal pilot metrics use cohort windows and explicit denominators.
  • - Event and posting lag metrics vary by sector, confidentiality level, and company process maturity.
  • - External benchmark sources are treated as context, not direct proof of product outcomes.
  • - Claim language is revised when evidence quality changes or sample coverage improves.

Directional context links

These sources can support market context but are not used as primary proof for Starting Monday performance claims.

Recent updates

May 13, 2026: Timing claim updated from 2-4 weeks to often 1-3 weeks and linked to methodology.

May 13, 2026: Added claim-to-source map, tiered evidence model, and directional context section.