Method and evidence

How Starting Monday turns research into product decisions.

We use peer-reviewed coaching, transition, behavior-change, and weak-signal research to decide what to build, what to claim, and what to measure.

Evidence stack

Peer-reviewed coaching research

Executive coaching effectiveness, mechanisms, and outcomes

100%

Transition and onboarding research

Adjustment, identity, and role entry

86%

Behavior change research

Goal-setting and implementation intentions

92%

Weak-signal and decision research

Timing, uncertainty, and judgment

78%

Timing model

Event to signal

A public or observable change begins to surface

72%

Signal to company posting

Company-level evidence appears before broad distribution

58%

Posting to broad market

Recruiting channels and job boards catch up later

84%

Coaching becomes infrastructure

The research says outcomes depend on what happens between sessions, so the product should support that layer directly.

If-then planning and clear goals are the design basis for prep briefs, prompts, and accountability loops.

Weak signals and transition cues matter before formal postings, so the platform should make early movement visible.

What this means for the website

Use the homepage to state the promise in plain language, then point to this page for the method.

Use the references page for citations, the evidence room for the public asset map, and the pilot page for analytical outcomes.